New Delhi. Mercedes-Benz India has announced a price cut for its EQE SUV. The company has reduced the price of this SUV by Rs 20 lakh to Rs 1.19 crore (ex-showroom). This step has been taken to differentiate the EQE from the recently launched EQS SUV. The company aims to increase the EQE's competitiveness through this price cut and attract more buyers, as well as bring clarity to Mercedes-Benz's lineup of electric vehicles.
The Mercedes-Benz EQS SUV is priced at ₹1.41 crore and is offered as a CKD (completely knocked-down) unit. In contrast, the EQE SUV was earlier imported as a CBU (Completely Built-Up) model. This reduction in price will create a gap between the two models which will help in positioning both the vehicles better in the market.
Old customers will get vouchers
Additionally, the company has also announced that those who had previously purchased the EQE SUV at a higher price will get a voucher worth ₹5 lakh. This voucher can be used on the purchase of any new Mercedes-Benz vehicle within the next three years. This initiative has been taken by the company to encourage customer loyalty and to recognize early buyers.
Battery, range and performance
It is noteworthy that EQE SUV is the third electric vehicle launched by Mercedes-Benz India this year. This SUV comes after EQA and EQS Maybach SUV. The EQE SUV is fitted with a 122 kWh battery pack and has dual motors on each axle of the car. This SUV offers 544 hp of power and 858 Nm of peak torque, allowing it to accelerate from 0 to 100 km/h in just 4.7 seconds. Also, this SUV is claimed to cover a distance of up to 809 km on a single charge.
Tags: auto news, Mercedes Benz India
FIRST PUBLISHED: October 9, 2024, 16:27 IST