- Ather reports record sales, volumes double since April, retains third position and takes lead over Ola as festive demand boosts India's electric scooter segment.
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check offers Ather Energy has reported its highest ever monthly retail numbers in October 2025. The EV maker continues to retain its third position in India's electric scooter market, maintaining its lead over Ola Electric, according to Vehicle Data. The manufacturer said the strong performance is due to increased festive demand, continued retail expansion and better availability of the product in key markets.
Ather sold 26,713 units in the latest reporting month, accounting for 19.6 percent market share. This is the highest monthly sales figure of the company till date. Ather confirmed that the growth was supported by the strong festive period and sustained demand across key metros and tier-1 cities.
The company also said it doubled its sales from April to October 2025, showing sustained volume momentum throughout the year. Ather has remained at the third position for a consecutive month now.
Also read: Ather overtakes Ola to take third place in September e-two-wheeler sales, TVS ahead
Bajaj and TVS maintain their lead
Bajaj Auto led the market with 29,567 units and 21.9 per cent share, the vehicle data said. TVS Motor stood second with 28,008 units and 20.7 percent share. Traditional OEMs remain in a strong position due to deep retail networks and financing access.
Ola lags behind as Ather difference increases
Ola Electric, on the other hand, ended the month at the fourth position with 15,481 units and 11.6 percent share. Ether volume was over 11,000 units, widening the gap between the two premium EV players.
Among other manufacturers, Vida remained close to Ola, registering a competitive 15,064 units and 11 per cent share. Ampere achieved 6,976 units and gained 5 percent market share as it continues to build momentum. In the niche and emerging EV segment, BeGos (2,760 units), Pure EV (1,637 units), and River (1,467 units) contributed 4.3 per cent segment mix. Combined sales of other smaller OEMs accounted for the remaining around 6 per cent of the total volume. Together, small OEMs and new-age startups add diversity to India's growing electric two-wheeler sector.
market table
| brand | volume | market share | Post |
|---|---|---|---|
| Bajaj | 29,567 | 21.9% | 1 |
| TVS | 28,008 | 20.7% | 2 |
| anther | 26,713 | 19.6% | 3 |
| Hailstone | 15,481 | 11.6% | 4 |
| Vida | 15,064 | 11.0% | 5 |
| ampere | 6,976 | 5.0% | 6 |
| bigos | 2,760 | 2.0% | 7 |
| pure e.v. | 1,637 | 1.3% | 8 |
| River | 1,467 | 1.0% | 9 |
| Other | 8,309 | 5.9% | , |
market scene
The latest figures highlight a competitive EV market led by established OEMs and strengthened by emerging brands. Ather's milestone month and broader gains over Ola underline a changing balance within the premium EV scooter category.
Check out upcoming EV bikes in India.
First publication date: 31 October 2025, 15:47 PM IST