Big preparations for the festive season! More than 20 cars will be launched in the next 3 months, the market will be flooded with SUVs

Big preparations for the festive season! More than 20 cars will be launched in the next 3 months, the market will be flooded with SUVs

New Delhi. If you are planning to buy a new car, then this festive season is going to be very special for you. More than 20 new cars are going to be launched in the Indian market in the coming 3 months. New cars will be launched from Navratri to Christmas and will be introduced with updated models and features. According to the information, in this festive season, companies are ready to spend Rs 20 lakh crore in the auto industry. The price of the cars to be launched will be between Rs 6 lakh and Rs 2.25 crore.

Looking at the demand of the customers, the auto companies are focusing on the launch of SUVs and 7 seater vehicles. Mercedes, Kia and Volkswagen are bringing premium SUVs. 80% of these cars are from the SUV-MPV segment.

The trend of SUVs is getting stronger
Car buyers are always attracted to new features. This makes the customer decide to buy a car. Car manufacturers launch new cars taking advantage of this mindset of the customer. Currently, a strong trend of SUVs is being seen. Keeping this trend in mind, companies are also preparing to attract rich customers. The market is full of SUVs as compared to hatchbacks of the same size. Customers are liking cars with airbags, sunroof, infotainment and comfortable features more. It is expected that dealers will receive attractive bookings for cars before the festive season.

12% more discount than last year
Currently, car dealers have an inventory of about 75 days, which should normally be 30-45 days. Dealers have 7.8 lakh cars worth Rs 80 thousand crores ready to be sold. The cost of maintaining these cars in the showroom is increasing. If these cars are parked for a long time, the margin will reduce to 1%. Therefore, dealers are selling these cars by giving huge discounts.

According to global automotive and intelligence firm JATO Dynamics, the average discount of vehicle companies is 12% higher this year compared to last year. There is a discount of Rs 20 thousand to Rs 3.25 lakh on vehicles. In 2023, it was Rs 25 lakh to Rs 1 lakh, which was 40-45% higher than 2022. According to the data, the average discount on vehicles right now is Rs 38,816, which was Rs 34,630 in 2023.

Tags: Auto News, Car Discount Offers, Festive Offer

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MG Motor celebrates 100th anniversary with special offers, discounts

MG Motor celebrates 100th anniversary with special offers, discounts

The Morris Garages (MG) name enters its 100th anniversary and to celebrate the same, MG Motor India, the brand’s Indian subsidiary, has announced a host of offers, discounts and benefits for customers across its vehicle range. The offers kicked off with the ‘100 years of Driving Smiles’ centenary campaign, under which customers can avail of several benefits.

By: HT Auto Desk
| Updated on: 24 Aug 2023, 19:20 PM

The offers extend to all MG Motor India models starting from the Comet EV, Astor, Hector, ZS EV to the Gloster SUV (HT Auto)

MG Motor India’s centenary year offers include 20 per cent off on accessories, up to 40 per cent on value-added services, 10 per cent off on extended warranty and roadside assistance as well as a free vehicle check-up and wash. Furthermore, all MG vehicles sold between August 10 and November 30, 2023, will get the exclusive “100 years” badge.

Also Read : Are you an MG ZS EV owner? There’s some good news for you

The offers includes discounts on accessories, extended warranty and RSA, value-added services, as well as free vehicle check-up and wash for new and existing customers
The offers includes discounts on accessories, extended warranty and RSA, value-added services, as well as free vehicle check-up and wash for new and existing customers

Existing customers who offer referrals also stand a chance to win a staycation, subject to terms and conditions. The offers can be availed by MG customers at authorised dealerships or on the ‘My MG’ mobile app.

Speaking on the 100-year celebrations, Gaurav Gupta, Deputy Managing Director – MG Motor India, said, “As MG embarks on this remarkable journey of a hundred years, it’s an absolute pleasure to celebrate this milestone with our valued consumers, who have been an integral part of this incredible journey. As a brand committed to exceptional customer service, this initiative will enhance MG’s affinity among our customers. We are excited to celebrate this milestone with them and provide valuable offers that enhance their ownership experience. Join us in commemorating this remarkable journey, filled with accomplishments, milestones, and a future of excitement and innovation.”

MG Motor India has cemented its position as one of the foremost players in the Indian electric car space with the ZS EV and the recently launched Comet EV. The latter remains one of the most affordable electric cars on sale in the country. MG has also been actively working towards setting up electric charging stations across the country. MG Motor’s ICE lineup comprises the Astor, Hector, Hector Plus and Gloster SUVs.

First Published Date: 24 Aug 2023, 19:20 PM IST


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