Dominance of Scorpio, Thar and XUV 7XO! Mahindra created a stir in the market

Dominance of Scorpio, Thar and XUV 7XO! Mahindra created a stir in the market

by with No Comment Car Review

Mahindra & Mahindra (M&M) has performed brilliantly in March 2026, registering sales of 60,272 utility vehicles (SUVs) in the domestic market. This figure shows a strong growth of 25 percent compared to 48,048 units last year in March 2025. Talking about total auto sales, the company sold 99,969 vehicles in March, which is 21 percent more than the same period last year. With this achievement, Mahindra has ended FY26 on a record level.

Nalinikant Gollaguna, CEO of the company's automotive division, said the financial year ended on a positive note. We have achieved highest ever volumes in both SUV and LCV (<3.5T) segments. SUV sales in March stood at 60,272 units, a growth of 25 percent, while LCV sales increased by 11 percent at 24,928 units. Total vehicle sales stood at 99,969 units, which is 21 percent annual growth.

Dominance of SUVs!

Models like Scorpio range, Thar, Bolero and the newly launched XUV 7XO contributed significantly to Mahindra's SUV sales in March 2026. The Scorpio series continues to be the top seller, while the Thar and XUV700 variants are also showing strong demand. The new XUV 7XO is getting good response from the market, which is giving additional volumes to the company. Overall, total SUV sales (including exports) in March stood at 62,109 units.

Talking about the full year of FY26, Mahindra has sold a record 6,60,276 new SUVs, which is an increase of about 20 percent compared to the previous financial year. Similarly, 13 percent growth was recorded in the LCV segment with sales of 2,89,597 units. In April-February FY26 alone, the company had sold more than 6 lakh passenger vehicles and the March figures took it to a new high. With this success, Mahindra has taken a strong step towards creating the record of highest PV sales in the non-Maruti Suzuki category.

sales analysis

There are many reasons behind this growth. The demand for SUVs is continuously increasing in the Indian market, especially for premium and lifestyle SUVs. Mahindra has strengthened its portfolio in the last few years. Made Thar a favorite of off-roading lovers, gave Scorpio an affordable and tough image, while luxury SUVs like XUV700/XUV 7XO have made a place in the upper segment. The company's new product strategy, better features, customer-focused design and marketing have boosted sales.

Mahindra also performed brilliantly in the tractor segment. Domestic tractor sales in March 2026 were 43,403 units, which is an annual growth of 33 percent. Total tractor sales in the entire month were 45,035 units, which has increased by 29 percent. President of Farm Equipment Business, Vijay Nakra said that rural demand increased as the entire Navratri season fell in March.

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Maruti at number 1, Mahindra at number 2! These 5 car companies will rule the market in 2025

Maruti at number 1, Mahindra at number 2! These 5 car companies will rule the market in 2025

by with No Comment Car Review

Last Updated:

In CY25, Maruti Suzuki retained the top position by selling 17,86,226 units, Mahindra had the fastest growth, Tata Motors, Hyundai Motor India and Toyota Kirloskar Motor remained in the top five.

India's car market continued its strong growth in CY25, but a closer look at consumer sales reveals some interesting changes among the country's largest carmakers. While the old names still remain on top, the changes in market share and year-on-year growth tell a different story. From aggressive SUVs to steady mass-market performers, here are India's top five carmakers to win over customers in 2025, based on CY25 consumer sales.

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Maruti Suzuki still remains India's largest car manufacturer. The company sold 17,86,226 units in CY25, giving it 39.91 percent market share. Although this keeps Maruti on top, its hold has weakened slightly compared to CY24, when its market share was 40.24 percent.

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Mahindra has emerged as one of the biggest winners of CY25. The brand sold 5,92,771 units, giving it a market share of 13.25 percent, up from 12.08 percent in CY24. This growth is no coincidence. Mahindra's strong SUV-based portfolio and waiting list of vehicles like Scorpio-N, XUV700 and Thar have greatly influenced the demand among Indian buyers. Mahindra's growth also shows that consumers' preferences are now moving towards bigger and stronger vehicles. In terms of wholesale, Mahindra shipped 6,25,603 units from its factories.

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Tata Motors secured the third position with consumer sales of 5,67,607 units in CY25. However, its market share declined to 12.68 percent, which was 13.18 percent last year. Despite the increase in sales, Tata is facing pressure from increasing competition in the compact SUV and EV segments. The company's wholesale sales for the year stood at 5,78,771.

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Hyundai Motor India sold 5,59,558 units in CY25, giving it 12.50 percent market share. This is a significant decline compared to 13.76 percent in CY24.

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The last name in the top five is Toyota Kirloskar Motor, which sold 3,20,703 units, giving it 7.17 percent market share, which was 6.39 percent last year. Toyota's continued growth can be attributed to strong demand for its MPV vehicles and successful badge-engineered products developed in collaboration with Maruti Suzuki. The brand's credibility recognition is still working in its favor.

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First Published :

January 09, 2026, 14:38 IST

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Maruti at number 1, Mahindra at number 2! Secrets of these 5 car companies in 2025

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Mahindra cars sold well in September, this Lohalat SUV became number 1

Mahindra cars sold well in September, this Lohalat SUV became number 1

by with No Comment Car Review

New Delhi. Mahindra has gained immense popularity as an SUV brand in the last few years. There are many very popular SUVs in the company's portfolio. Mahindra recorded double digit growth in annual and monthly sales, during which Scorpio remained the best selling model. Mahindra registered 6.28% annual growth in Q3 2025, the company's total sales reached 1,44,503 units, which was 1,35,962 units in Q3 2024.

mahindra sales breakup

Q3 2025 Scorpio/N remained Mahindra's best-selling model, registering 3.7% YoY growth with sales of 41,959 units, while the Thar/ROXX posted 63.97% YoY growth with sales of 28,688 units, reflecting its growing popularity among lifestyle SUV buyers.

Mahindra's positive cell
Older models like the Bolero recorded sales of 18,369 units, a decline of 14.97% year-on-year, while Mahindra's EV portfolio made a strong entry in the quarter with the XEV 9e (7,394 units) and BE 6 (4,798 units). Marazzo sales also recorded tremendous growth, with a yearly growth of 676%, 225 units of this car were sold.

september sales breakup
Mahindra Sales Breakup September 2025 Mahindra recorded strong sales growth in September 2025. Total wholesale sales stood at 56,233 units, showing a 10% annual growth as compared to 51,062 units sold in the same period last year. It also shows a strong growth of 43% compared to 39,999 units sold in August 2025.

model wise breakup
Scorpio N/Classic remained at number 1, with 18,372 units sold last month. There was a strong growth of 27% and 87% in sales on annual and monthly basis respectively. 14,438 units were sold in September 2024 while sales stood at 9,840 units in August 2025.

Thar cell
Mahindra Thar, which is available in 3 door and 5 door (ROXX) formats, stood at number 2 with sales of 11,846 units in September 2025. This represents 34% YoY growth from 8,843 units while monthly sales increased by 69% compared to 6,997 units sold in August 2025. The 2025 Thar facelift has been recently introduced, which includes many feature updates and new colors.

Demand for XUV700 increased
There has been growth in demand for XUV700, 9,764 units were sold last month. While this represents a marginal 1% improvement from 9,646 units sold in September 2024, it represents a 97% monthly growth from 4,956 units sold in August 2025. Recently, Mahindra has also introduced the XUV700 facelift, which may further increase sales.

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