SUVs propel Mahindra to post 24% sales growth in December

SUVs propel Mahindra to post 24% sales growth in December

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By: HT Auto Desk
| Updated on: 01 Jan 2024, 17:36 PM

Mahindra’s SUVs witnessed 24 per cent sales growth in December 2023.

Mahindra’s SUVs witnessed 24 per cent sales growth in December 2023. (HT Auto/Sabyasachi Dasgupta)

Mahindra on Monday announced that it sold 35,171 SUVs in December 2023, registering a 28 per cent growth compared to the same month a year ago when it sold 28,333 units in December 2022. This emphasises the rapidly rising demand for SUVs across India. Mahindra also claimed that in 2023, it sold a total of 333,764 SUVs between April and December 2023, up by 29 per cent from 257,849 units recorded in the same period of 2022.

The homegrown car manufacturer further said that it sold 35,174 units of passenger vehicles in India in December 2023. This marked a 24 per cent year-on-year growth for the automaker as it sold 28,445 passenger vehicles in the country in December 2022. Mahindra also claimed that it sold 333,777 units of passenger vehicles in India between April and December last year, marking a 28 per cent growth compared to the same period of 2022, when it registered 259,858 units.

Speaking about the sales performance, Veejay Nakra, President of the Automotive Division at Mahindra & Mahindra Ltd., said that its SUV business witnessed healthy growth over the last year. “In December, we sold a total of 35,171 SUVs, a healthy growth of 24 per cent over last year. We continued to face some supply challenges on select parts. We are working closely with our suppliers to mitigate these challenges going forward,” Nakra further added.

Mahindra currently sells a wide range of SUVs in India including popular models like Scorpio N, Scorpio Classic, Thar, XUV300, XUV700, Bolero Neo etc. Besides selling petrol and diesel-powered SUVs in India, Mahindra also sells electric cars in the country. The Mahindra XUV400 comes as a pure electric version of the XUV300 compact SUV. The Mahindra XUV400 competes with rivals like Tata Nexon and MG ZS EV.

First Published Date: 01 Jan 2024, 17:36 PM IST


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Scorpio N, Classic become Mahindra’s most popular SUVs with 17k monthly bookings

Scorpio N, Classic become Mahindra’s most popular SUVs with 17k monthly bookings

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Mahindra Scorpio N and Scorpio Classic have been playing a crucial role for the homegrown automobile brand since their launch in India last year. The Mahindra Scorpio N comes with a more modernised vibe, while the Scorpio Classic carries the signature look of the SUV. Both the SUVs have been fetching about 17,000 bookings every month, which is the highest for any Mahindra SUVs, the brand has revealed.

By: HT Auto Desk
| Updated on: 12 Nov 2023, 12:22 PM

Mahindra Scorpio N and Scorpio Classic have been fetching 17,000 bookings every month, beating other SUVs from the brand.

The homegrown auto manufacturer currently has 1.19 lakh open bookings for both the Scorpio N and Scorpio Classic SUVs. The second most popular SUV from the automaker is the Mahindra Thar, which claims to be receiving about 10,000 bookings every month. The true blue off-roader that comes available in both hard-top and soft-top variants currently has 76,000 open bookings across India.

Watch: 2022 Mahindra Scorpio-N: First Drive Review

Mahindra Bolero range and XUV700 range are at the same level when it comes to receiving bookings. Both the XUV700 flagship SUV and the Bolero models have been receiving about 9,000 bookings every month. The XUV700 currently has 70,000 open bookings across India. The Mahindra Bolero and Bolero Neo combined have been fetching about 9,000 bookings every month and currently have 11,000 open bookings.

Watch: Mahindra Scorpio Classic: First Drive Review

Mahindra XUV300 and its pure electric sibling XUV400, together have been receiving about 6,000 bookings every month, claimed the automaker. Combined, these two compact SUVs currently have 10,000 open bookings across the country. The SUV specialist auto manufacturer also said that it currently has about 2.86 open bookings across the country.

Demands for the SUVs have been rising in India rapidly, keeping pace with the rest of the global markets. Encouraged by this, every automaker has been launching new products in the segment and Mahindra too is no different. The carmaker has launched a couple of new models over the one year that have received pretty good responses from buyers.

First Published Date: 12 Nov 2023, 12:22 PM IST


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