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JLR India has cut the prices of Range Rover, Defender and Discovery from Rs 4.5 lakh to 30.4 lakh after GST reform, which will increase the premium SUV market competition.

Price change
Range Rover: Price reduction from Rs 4.6 lakh to Rs 30.4 lakh
Defender: Price reduced by Rs 7 lakh to Rs 18.6 lakh
Discovery: Price reduction from Rs 4.5 lakh to Rs 9.9 lakh
JLR's decision to give full GST benefit reflects the brand customer first philosophy and aims to strengthen the consumer spirit in the premium SUV market. Industry experts suggest that the new pricing can make JLR's proposals more attractive than rivals in ultra-linger SUV space.
Powerful performance
JLR India has continuously strengthened its brand appearance in the country by combining British design, advance technology and performance. The Range Rover remains the head of his luxury SUV line-up, Defender attracts buyers with his powerful performance, while Discovery offers a balance of versatility and premium comfort.