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Tesla Offers Discount on Model Y: Tesla did not get the response as expected in India, inventory increased due to order cancellation. Around 100 Model Y vehicles are waiting for the buyers, due to the continuously increasing inventory, the company has now offered a discount of Rs 2 lakh for the first time. Tesla is now facing tough competition in many markets of the world.
New Delhi. Tesla made a lot of headlines by entering the Indian market last year. The company had big expectations from the Indian market. But, the truth is that Tesla did not get the response in India that the company wanted. The company is also facing the pain of order cancellation. There are also a large number of customers who booked a car and then canceled the order. Due to this the inventory of Tesla India has increased. According to people associated with the matter, due to weak demand, even four months after Elon Musk's company shipped a batch of 300 Model Y sport utility vehicles, about 100 vehicles are still waiting for buyers. To clear the stock of these vehicles, Tesla is giving a discount of up to Rs 2 lakh (about $ 2,200) on some variants. So if you were planning to buy a Tesla car, then this is the opportunity to bring home a new Tesla, that too with a discount of Rs 2 lakh.
Challenge for Tesla
This signals an early challenge for Tesla, which is trying to make a place in the world's third-largest passenger vehicle market with its cheaper model. The company, which debuted in India in July, was hoping that its brand name alone would be enough to increase sales, while the local tax on imported cars is up to 110%. Tesla's slow start in India comes at a time when the company is facing a decline in demand worldwide. Tesla's global sales have declined for the second consecutive year in 2025, due to which the company has lagged behind China's BYD company.
Increasing competition in America, Europe and China
Tesla's share has declined due to increasing competition in America, Europe and China and reduced subsidies in some markets. Even in India, car buyers have not yet fully adopted Tesla, due to its low presence and high prices. In November, the company has given the responsibility of local operations to Sharad Aggarwal, former head of Lamborghini India, so that luxury car buyers can be attracted.
