Toyota Taisor Expected Price Variant-Wise Calculation (Updated)

Toyota Taisor Expected Price Variant-Wise Calculation (Updated)

In this article, we’ll estimate the variant-wise ex-showroom price of the upcoming Urban Cruiser Taisor SUV — Toyota’s upcoming small SUV to compete against Tata Nexon, Maruti Brezza, Hyundai Venue, Nissan Magnite, Renault Kiger and Maruti Fronx. We’ll explain the logic behind the calculations in the Taisor expected price table and support our conclusions. As and when we get more information affecting our estimations about the Toyota Taisor price, we’ll update our estimations to accommodate new findings.

Important Note: Toyota haven’t yet confirmed the Taisor for the Indian market. Considering the rumours that the Taisor could be Toyota’s version of the Maruti Suzuki Fronx, we’re fairly confident that the Taisor may materialise sometime before the 2023 festivities start. In fact, it may just pop out of nowhere on a fine day like the Rumion did. So, with the assumptions out of the way, let’s dive into the price estimations.

Toyota Taisor Expected Price Summary

If you’re not interested in getting to know how we arrived at these numbers, then the following table will quickly give you our estimates of the Toyota Taisor price:

TOYOTA URBAN CRUISER TAISOR

EXPECTED EX-SHOWROOM PRICE (SEPTEMBER 21, 2023)

Variant

CNG-MT

Difference

Petrol-MT

Difference

Petrol-Auto

E 1.2L

Rs. 8,55,000

Rs. 95,000

Rs. 7,60,000

S 1.2L

Rs. 9,45,000

Rs. 95,000

Rs. 8,50,000

Rs. 50,000

Rs. 9,00,000

S Plus 1.2L

Rs. 9,00,000

Rs. 50,000

Rs. 9,50,000

Difference

Rs. 1,00,000

S Plus Turbo

Rs. 10,00,000

G Turbo

Rs. 11,00,000

Rs. 1,50,000

Rs. 12,50,000

V Turbo

Rs. 12,00,000

Rs. 1,50,000

Rs. 13,50,000

Toyota Taisor — Powertrain/Engine Options

So far, we have seen that any Maruti Suzuki car that ends up with a Toyota badge retains the same powertrain options. In fact, in these cars, even the variant lineup has significant-to-full overlap with Maruti Suzuki cars. Only the variant names are different. The most prominent examples are Baleno-Glanza, Ertiga-Rumion and Vitara-Hyryder. In these cases, we have also noticed that the Toyota cars even retain the same feature distribution making it operationally efficient for the 2 brands to serve different customers with minimal overhead expenses besides the visual touch ups.

For the Taisor, we’re expecting to see the same wine in the same bottle with only a different label. This means that we are likely see the following 5 powertrain options for the Taisor:

  • 1.2L normal petrol with 5-speed manual transmission
  • 1.2L normal petrol with 5-speed AMT automatic transmission
  • 1.2L normal CNG bi-fuel with 5-speed manual transmission
  • 1.0L turbo petrol with 5-speed manual transmission
  • 1.0L turbo petrol with 6-speed torque converter automatic transmission

Also Read: Toyota Rumion Price Reaction — Expected Vs Launch Price

New Tata Nexon 2023 Price Reaction — Expected Vs Launch Price

Note: Check your Car EMI with our – Car Loan EMI Calculator

Toyota Taisor Variants

Just like the Baleno, we’re expecting to see 4 main variants of the Taisor besides the one Plus variant. It’s also fairly safe to assume that Toyota will follow the same variant naming as the Glanza as the Fronx itself is based on the Baleno hatchback.

We’re expecting to see the following 5 Toyota Taisor variant names:

TOYOTA TAISOR VS FRONX VARIANTS

Taisor Expected Variants

Fronx Equivalent Variants

E

Sigma

S

Delta

S Plus

Delta Plus

G

Zeta

V

Alpha

Toyota Taisor Price Range

To derive the expected ex-showroom pricing of the Taisor, we’ll first have to look at the prices of the Maruti Fronx in the following table:

MARUTI SUZUKI FRONX

EX-SHOWROOM PRICE (SEPTEMBER 21, 2023)

Variant

CNG-MT

Difference

Petrol-MT

Difference

Petrol-Auto

E 1.2L

Rs. 8,41,500

Rs. 95,000

Rs. 7,46,500

S 1.2L

Rs. 9,27,500

Rs. 95,000

Rs. 8,32,500

Rs. 55,000

Rs. 8,87,500

S Plus 1.2L

Rs. 8,72,500

Rs. 55,000

Rs. 9,27,500

Difference

Rs. 1,00,000

S Plus Turbo

Rs. 9,72,500

G Turbo

Rs. 10,55,500

Rs. 1,50,000

Rs. 12,05,500

V Turbo

Rs. 11,47,500

Rs. 1,50,000

Rs. 12,97,500

Rumion Effect

With the Rumion prices, we have seen that Toyota are lightening the demand side to balance the supply-demand equation as it’s too heavy right now. With the Fronx, we have seen that the car is in high demand and beginning to consistently hit a 10,000+ units sales figure every month despite carrying considerably higher than expected prices. So, Toyota have a good amount of breathing room to hike prices further to puff up their profit margins and pay Maruti Suzuki the royalty for borrowing their product and R&D.

Nexon Effect

With the Nexon, we have seen Tata push the envelope further as it became the first B2 segment SUV to cross the psychological barrier of Rs. 15.0 lakh. Hence, even if Toyota push the prices of the Taisor beyond where the Fronx’s stand right now, they will come across as value for money in comparison to the Nexon’s. At Rs. 12.0 lakh for the top model with the turbo petrol-manual powertrain, the Taisor will have a strong footing to challenge the Nexon Creative Plus. Even with an ex-showroom price of Rs. 11.70 lakh, the Nexon Creative Plus petrol-manual, it still feels incomplete as it doesn’t get front and rear armrests.

Toyota Effect

There are a lot of buyers who value a smooth ownership experience and long-term reliability a lot more than the fancy features and styling. The moment the Fronx gets the Toyota badge, it brings along Toyota’s trust in the product and their support throughout the ownership.

Not only is the new Nexon far from achieving quality levels comparable with a Toyota product, their 7-speed DCT is also a piece of first gen hardware. Toyota Taisor, on the other hand, will bring a tried and trusted torque converter type automatic with refinement levels you won’t find in a Tata R&D transmission anytime soon. Despite an inefficient torque converter automatic, the Taisor will deliver far better fuel efficiency figures than the Nexon in the real world. It’s, after all, a Maruti Suzuki product behind the Toyota logo. Moreover, it has the torque to offer similar drivability as the Nexon as it has less weight to haul.

To know more about how the weight of a car relates to the safety, you can watch the following video:

https://www.youtube.com/watch?v=gCnJNjLdlnw

Maruti Fronx Vs Toyota Taisor – Price Comparison

Before I go off the rails on an unrelated tangent, let’s pivot back to our Taisor’s expected prices and compare them with the Fronx. Just like the Baleno-Glanza and Ertiga-Rumion, we can expect the Taisor’s starting prices to remain closer to the Fronx while higher variants could deviate a fair bit like the Rumion did.

MARUTI FRONX VS TOYOTA TAISOR

EXPECTED EX-SHOWROOM PRICE COMPARISON (SEPTEMBER 21, 2023)

Variants

Fronx Price

Difference

Taisor Exp. Price

Exp. Variants

1.2L Normal Petrol-Manual

Sigma

Rs. 7,46,500

Rs. 13,500

Rs. 7,60,000

E

Delta

Rs. 8,32,500

Rs. 17,500

Rs. 8,50,000

S

Delta Plus

Rs. 8,72,500

Rs. 27,500

Rs. 9,00,000

S+

1.2L CNG-Manual

Sigma

Rs. 8,41,500

Rs. 13,500

Rs. 8,55,000

E

Delta

Rs. 9,27,500

Rs. 17,500

Rs. 9,45,000

S

1.2L Normal Petrol-Automatic (AMT)

Delta

Rs. 8,87,500

Rs. 12,500

Rs. 9,00,000

S

Delta Plus

Rs. 9,27,500

Rs. 22,500

Rs. 9,50,000

S Plus

1.0L Turbo Petrol-Manual

Delta Plus

Rs. 9,72,500

Rs. 27,500

Rs. 10,00,000

S Plus

Zeta

Rs. 10,55,500

Rs. 44,500

Rs. 11,00,000

G

Alpha

Rs. 11,47,500

Rs. 52,500

Rs. 12,00,000

V

1.0L Turbo Petrol-Automatic (TC)

Zeta

Rs. 12,05,500

Rs. 44,500

Rs. 12,50,000

G

Alpha

Rs. 12,97,500

Rs. 52,500

Rs. 13,50,000

V

We expect the Taisor 1.2L petrol-manual variants to cost between Rs. 7.60 lakh and Rs. 9.0 lakh. The 2 AMT variants of the Taisor could cost Rs. 9.0 lakh and Rs. 9.50 lakh (ex-showroom). The Taisor turbo petrol manual range could start from Rs. 10.0 lakh and stretch up to Rs. 12.0 lakh. With the turbo petrol engine and an automatic transmission, the Taisor’s top 2 variants could cost Rs. 12.50 lakh and Rs. 13.50 lakh. Finally, the Taisor E and S CNG variants could carry an ex-showroom price tag of Rs. 8.55 lakh and Rs. 9.45 lakh, respectively.

With these prices, the Taisor will have at least one turbo petrol variant (barely) under Rs. 10.0 lakh. Moreover, it’ll have the 2 petrol-AMT and CNG-manual variants well under Rs. 10.0 lakh (ex-showroom) price. The turbo petrol with the manual and automatic transmission will have no trouble maintaining its premium appeal as it’ll mostly hover well over the Rs. 10.0 lakh limit.

Most importantly, with the Taisor, Toyota will once again have a presence in the B2-SUV space. It’s one of the hottest segments right now and if they bring the Taisor ahead of the festive season, then they can capitalise on the festive shopping spree and steal some sales from other brands as well.

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Toyota Rumion Expected Price – Variant-Wise Calculation With Logic

Toyota Rumion Expected Price – Variant-Wise Calculation With Logic

In this article, we’ll estimate the variant-wise ex-showroom price of the upcoming Rumion — Toyota’s new MPV to rival the Maruti Suzuki Ertiga, Kia Carens and Nexa XL6. We’ll explain the logic behind the calculations along with the reasons to support our estimations. As and when we get more information affecting our Toyota Rumion price estimations, we’ll update this article to accommodate new findings.

Toyota Rumion — Powertrain/Engine Options

In one glance, you could tell that the Toyota Rumion is essentially the Maruti Suzuki Ertiga with some Toyota design elements all around. 

Also Read: Know The Citroen C3 Aircross Variant-Wise Expected Price Range

Note: Check your Car EMI with our – Car Loan EMI Calculator

Toyota Rumion Variants & Price Range

The Rumion will come in 3 variants – S, G and V. The base, S variant, will offer CNG-manual, petrol-manual and petrol-automatic powertrains. Since this is based on the Ertiga’s VXI variant, we expect it to cost Rs. 10.0 lakh with the petrol-manual powertrain. The CNG could cost another Rs. 1.0 lakh or so while the automatic could cost Rs. 1.30 lakh more.

The mid-spec G variant with the petrol-manual powertrain could cost Rs. 1.0 lakh more and carry an ex-showroom price of Rs. 11.0 lakh.

The top-spec V variant of the Rumion will come with petrol-manual and petrol-automatic powertrains. With the petrol-manual powertrain, it could cost Rs. 11.70 lakh while the automatic could cost Rs. 13.0 lakh (ex-showroom).

TOYOTA RUMION

EXPECTED EX-SHOWROOM PRICE (AUGUST 11, 2023)

Variant

CNG-Manual

Difference

Petrol-Manual

Difference

Petrol-Auto

S

Rs. 11.0 lakh

Rs. 1.0 lakh

Rs. 10.0 lakh

Rs. 1.30 lakh

Rs. 11.30 lakh

G

Rs. 11.0 lakh

V

Rs. 11.70 lakh

Rs. 1.30 lakh

Rs. 13.0 lakh

Now let’s look at the variant-wise expected prices of the Toyota Rumion to find out how we arrived at these numbers.

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Toyota Rumion S Expected Price – Rs. 10.0 Lakh (Petrol MT), Rs. 11.0 Lakh (CNG MT), Rs. 11.30 Lakh (Petrol AT)

The Toyota Rumion starts from the S variant. It’s the VXI equivalent of the Maruti Ertiga. We aren’t missing the Ertiga LXI-equivalent variant of the Rumion as it doesn’t get several features, which are a must-have for a car of this size. So, we don’t recommend anyone to buy the Ertiga LXI and we wouldn’t have suggested our audience to buy the Rumion E either if it existed.

The Rumion S is available with 3 powertrain options — petrol-manual, petrol-automatic and CNG-manual. Here’s the list of Ertiga’s VXI variant ex-showroom prices:

MARUTI SUZUKI ERTIGA VXI

Powertrain

Ex-Showroom Price

CNG-manual

Rs. 10,73,000

Difference

Rs. 95,000

Petrol-manual

Rs. 9,78,000

Difference

Rs. 1,50,000

Petrol-automatic

Rs. 11,28,000

This variant of the Ertiga sells in good numbers. So, Toyota may not feel the need to market this one aggressively. Since the Rumion is essentially a Maruti R&D product, we should expect the Toyota version to carry a slight premium to give the Ertiga some breathing room.

Rumion

Thus, we expect the Rumion with the petrol-manual powertrain to cost close to Rs. 10.0 lakh. This price will give the car a good starting price of (barely) under Rs. 10.0 lakh. Moreover, it’ll help Toyota to share part of the profits with Maruti Suzuki as they are sourcing the Rumion from them and using their R&D.

For the CNG, we expect Toyota to charge close to Rs. 1.0 lakh, thus stretching the S CNG variant’s price to Rs. 11.0 lakh. Here too, they can maintain a good Rs. 25,000-odd price premium to avoid an overlap with the Ertiga VXI.

For the torque converter automatic transmission, Toyota charge Rs. 1.20 lakh with Hyryder over the comparable petrol-manual variants. Meanwhile, Maruti Suzuki charge Rs. 1.50 lakh. But, Toyota aren’t doing charity with a lower premium for the automatic transmission. Their Hyryder manual variants are so expensive that the automatic comes across as a decent value. It tells us that Toyota are more interested in pushing the automatic transmission to the consumers.

Hence, we expect the Toyota Rumion S variant with the petrol-automatic to cost about the same as the Ertiga. Given Toyota’s high brand presence among fleet buyers, Toyota may manage to attract a good number of customers even with a higher price tag.

Here’s a look at the Ertiga VXI variant’s prices and what we expect the Toyota Rumion to cost:

ERTIGA VS RUMION

PRICE COMPARISON

Powertrain

Maruti Ertiga VXI

Ex-showroom Price

Difference

Toyota Rumion S

Expected Price

CNG-manual

Rs. 10,73,000

Rs. 27,000

Rs. 11,00,000

Difference

Rs. 95,000

 

Rs. 1,00,000

Petrol-manual

Rs. 9,78,000

Rs. 22,000

Rs. 10,00,000

Difference

Rs. 1,50,000

 

Rs. 1,30,000

Petrol-automatic

Rs. 11,28,000

Rs. 2,000

Rs. 11,30,000

Toyota Rumion G Expected Price – Rs. 11.0 Lakh (Petrol MT)

The Toyota Rumion G variant will only come with the petrol-manual powertrain. It could cost Rs. 11.0 lakh, which is Rs. 12,000 higher than the Ertiga ZXI.

Rumion

Toyota Rumion V Expected Price – Rs. 11.70 lakh (Petrol MT), Rs. 13.0 Lakh (Petrol AT)

The Toyota Rumion V variant is the ZXI Plus equivalent of the Ertiga. If you buy the Ertiga ZXI Plus, then it’ll cost you Rs. 11.58 lakh with the petrol-manual and Rs. 13.08 lakh with the petrol-automatic powertrain.

Here too, we expect Toyota to maintain some premium over the Ertiga with the manual transmission. So, the Rumion V petrol-manual could cost Rs. 11.70 lakh, thus costing Rs. 12,000 more than the Ertiga VXI petrol-manual.

In terms of the automatic transmission, assuming a Rs. 1.30 lakh premium for the same, the V variant could cost Rs. 13.0 lakh, which actually makes it Rs. 8,000 cheaper than the Ertiga ZXI Plus auto. If you’re wondering how that is possible then here’s my explanation:

The Ertiga is a popular product among fleet owners and commercial vehicle buyers. So, the higher end variants end up selling in low-to-negligible numbers. The top-spec variants are the ones that bring in bigger profits as the margins are higher. Given Toyota’s higher brand value, they may have an easier time selling the top variant, that too with the automatic transmission. Therefore, offering a slight price advantage over the Ertiga’s top model may make the Rumion V automatic a desirable option for potential MPV buyers.

Rumion

2023 Toyota Rumion Expected Price Summary

The base variant of the Toyota Rumion with the CNG-manual powertrain could cost Rs. 11.0 lakh. The petrol-manual variants could cost between Rs. 10.0 lakh and Rs. 11.70 lakh. The S and V variants with the petrol-automatic powertrain could cost Rs. 11.30 lakh and Rs. 13.0 lakh, respectively.


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