Great start for Mahindra! More than 94 thousand SUVs sold in April 2026

Great start for Mahindra! More than 94 thousand SUVs sold in April 2026

Mahindra has registered positive growth in its sales in April 2026. The company's total automotive sales (including exports) stood at 94,627 units in April 2026, which shows an increase of 14 percent compared to April 2025 last year. The SUV segment remains the company's strength, with 56,331 units sold in the domestic market. This figure shows an increase of about 8 percent compared to last year's 52,330 units. Total utility vehicle (UV) sales, including exports, stood at 57,833 units.

SUV sales recorded an annual growth of 7.65 percent in the month of April, which is a result of Mahindra's strong product strategy and increasing demand in the market. However, domestic SUV sales declined by 6.54 percent in April compared to 60,272 units in March 2026. This decline is in line with the seasonal trend, as the end of the financial year usually sees stronger dispatches. Mahindra's passenger vehicle sales are completely driven by SUVs, due to which the company has been successful in maintaining its strong position in the Indian SUV market.

This is the condition of commercial vehicle segment

The company also showed stable performance in the commercial vehicle (CV) segment. Domestic CV sales in April 2026 stood at 23,427 units. In this, 2,984 units (+13%) were sold in the Light Commercial Vehicle (LCV) under 2 tonne category and 20,443 units (+7%) in the 2-3.5 tonne category. Total sales of trucks and buses (above 3.5 tonnes) stood at 3,011 units, an increase of 11 percent. This includes cargo vehicles 1,159 units (+8%) and passenger buses 1,852 units (+14%). Sales of SML Mahindra have also increased by 15 percent to 1,741 units.

Demand for three-wheelers increased

Three-wheeler sales witnessed a spectacular 81 percent jump, with a total of 9,899 units sold. The company also performed tremendously in the export segment. Total exports in April 2026 were 4,970 units, which is 47 percent more than last year. This growth reflects the company's increasing reach in the global market.

Farm equipment business increased

Mahindra showed even better results in the farm equipment business i.e. tractor segment. Tractor sales in the domestic market stood at 46,404 units, which is an increase of 20 percent compared to 38,516 units in April 2025. Total tractor sales (including exports) reached 48,411 units, registering an annual growth of 21 percent. Tractor exports stood at 2,007 units, which is 30 percent more.

What did the company say?

The company said that the CV industry witnessed some slowdown in April, which could be attributed to financial contagion, inflationary pressures and geopolitical uncertainties. Despite these challenges, Mahindra has made an overall positive start. The company had achieved record SUV sales in the last financial year (FY26) and the beginning of FY27 is also showing strong signs.

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Mahindra Scorpio becomes the company's best selling SUV, Thar and Bolero left behind

Mahindra Scorpio becomes the company's best selling SUV, Thar and Bolero left behind

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Mahindra has performed brilliantly in March 2026 and registered a growth of more than 25%. During this period, Scorpio remained the best selling SUV, while the demand for Thar and Bolero also increased rapidly. At the same time, mixed results were seen in XUV and EV segments. After all, which model won and who was left behind? Know the complete detailed sales report.

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Mahindra Scorpio was the best selling SUV of the company.

Mahindra is known for its popular SUVs in the Indian market. The company is continuously increasing the number of customers. Same thing was seen last month also. They have sold a total of 60,272 units in March 2026. This figure shows an impressive increase of 25.44 percent on an annual basis as compared to the total 48,048 units sold in March 2025.

If we look at the sales report, Mahindra Scorpio was the best selling car of the company. At the same time, sales of Mahindra Thar and Bolero have also increased. Apart from this, there has been a decline in the sales of XEV 9e and XUV 400. Let's take a look at the company's model-wise sales.

Mahindra Scorpio/N

Scorpio is at number one in terms of sales. Last month it got a total of 14,578 new customers. This figure shows a slight increase of 4.78 percent on an annual basis compared to the total 13,913 units sold in March 2025.

Mahindra Thar/Roxx

Thar is at second place in terms of sales. Last month, this lifestyle SUV got 10,872 new customers. This figure shows an annual increase of 21.67 percent compared to the total 8936 units sold in March 2025.

Mahindra Bolero

Bolero is at number three in the list. Last month, this rough and tough SUV got a total of 9788 new customers. This figure shows an annual increase of 21.88 percent compared to the total 8031 ​​units sold in March 2025.

Mahindra XUV 7XO

In terms of sales, XUV 7XO is at number four. Last month, this 7-seater SUV got a total of 9210 new customers. This figure shows an impressive increase of 34.43 percent on an annual basis compared to the total 6851 units sold in March 2025.

Mahindra XUV 3XO/EV

On the basis of good growth, XUV 3XO has registered its name in the list of top-5 cars. A total of 9199 units were sold last month. This figure shows an annual increase of 30.39 percent compared to the total 7055 units sold in March 2025.

Apart from the top-5 cars of the company mentioned above, last month 3254 units of XEV 9s, 1759 units of XEV 9e, 1495 units of BE 6 and 117 units of XUV 400 were sold. Apart from this, Marazzo did not find even a single customer.

About the Author

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Ram Mohan MishraSenior Sub Editor

Ram Mohan Mishra, working as Senior Sub-Editor at News18 Hindi, is active in digital media since 2021 and is currently handling the Auto Desk. They provide car and bike related information in an easy, clear and reliable manner.read more



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People are buying this 7-seater SUV enthusiastically, price starts from ₹ 13.49 lakh

People are buying this 7-seater SUV enthusiastically, price starts from ₹ 13.49 lakh

Mahindra is known for its SUVs in the Indian market. The company is continuously selling better on the basis of its popular cars. Same thing was seen last month also. The company has sold a total of 60,272 units in March 2026. This figure shows an annual increase of 25 percent compared to the total 48,048 units sold in March 2025.

If we look at the sales charge of the company, Mahindra Scorpio stood first in terms of sales. At the same time, sales of Mahindra Thar and Bolero have also increased. Apart from this, Mahindra XUV 400 is the only car of the company whose sales have declined year-on-year. Let's take a look at the company's model-wise sales report.

Mahindra Scorpio

The first number in the list is Scorpio/Scopio N. Last month, this powerful SUV got a total of 14,578 new customers. This figure shows an annual increase of 5 percent compared to the total 13,913 units sold in March 2025.

Mahindra Scorpio N starts from ₹ 13.49 lakh and goes up to ₹ 24.95 lakh, ex-showroom. This is a 7-seater SUV with a bold and aggressive design, which has a muscular look, LED lights and a large grille. The interiors are premium, with leatherette seats, panoramic sunroof, 12-speaker Sony sound system, dual-zone AC and AdrenoX connected tech. Features include 360° camera, wireless charger, ventilated seats and large touchscreen.

Safety has 5-star global NCAP rating, 6 airbags, ESC, hill descent and 360° camera. Engine options available are 2.0L turbo petrol (203 PS) and 2.2L diesel (172-175 PS/400 Nm), 4×4 with manual/automatic. Mileage ranges from 12-16 kmpl as per ARAI. This is a very powerful SUV with good road presence.

Mahindra Thar

Mahindra Thar is at second place in terms of sales. Last month, this offroad SUV got 10,872 new customers. This figure shows an annual increase of 22 percent compared to the total 8936 units sold in March 2025.

Mahindra Bolero

Bolero is at number three in terms of sales. In March 2026, it got a total of 9788 new customers. This figure shows an increase of 22 percent on an annual basis compared to the total 8031 ​​units sold in March 2025.

Mahindra XUV 7XO

In terms of sales, XUV 7XO is at number four. This 7-seater SUV got 9210 new customers last month. This figure shows a slight increase of 1 percent on a monthly basis compared to the total 9112 units sold in February 2026.

Mahindra XUV 3XO

On the basis of explosive growth, XUV 3XO has registered its name in the list of top-5 cars of the company. A total of 9199 units were sold last month. This figure shows an impressive increase of 30 percent on an annual basis compared to the total 7055 units sold in March 2025.

Apart from the top-5 cars of the company mentioned above, last month 3254 units of XUV 9s, 1,759 units of XEV 9e, 1,495 units of BE 6 and only 117 units of XUV 400 were sold.

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