Tata Sierra Jubilee Edition launched for just ₹ 11.99 lakh, know how special it is

Tata Sierra Jubilee Edition launched for just ₹ 11.99 lakh, know how special it is

Tata Motors has launched the Jubilee Edition of its popular mid-size SUV Tata Sierra to celebrate the milestone of domestic sales of 50,000 units. This special edition is available as dealer-fitted accessory packs on Smart+, Pure and Adventure variants. The Jubilee Edition is priced at a starting price of ₹ 11.99 lakh (ex-showroom), giving customers the opportunity to purchase a personalized and stylish SUV right from the dealership.

This edition does not bring any changes to the mechanicals or powertrain, but focuses on cosmetic, comfort and protection accessories. The Smart+ Jubilee Edition adds a premium touch to the base variant, while the Pure adds practical features for everyday use. The Adventure variant offers a rugged look with ROQ kit. These packs have been designed according to the customer profile. Some will increase comfort, some will add adventurous appeal.

exterior and interior

The Jubilee Edition gets exterior upgrades depending on the variant. Front grille and tailgate cladding, roof rails are provided in Smart+. The Pure adds wheel arch cladding and body cladding packages. The Adventure Jubilee Edition gets the Sierra ROQ kit, which includes front-rear skid plates, hood scoop, window-line and wheel-arch cladding, body decals. This gives the SUV a more aggressive and off-road ready look. The standard Sierra's split tailgate and 205 mm ground clearance remain intact.

The cabin gets leatherette seat upholstery, leatherette steering wheel cover (in Pure) and premium touches. Jubilee packs make the seats more premium. The standard Sierra has a spacious cabin, good headroom-legroom and material quality.

Features and safety

Smart+ Jubilee includes a 10.25-inch touchscreen infotainment system (wireless Android Auto & Apple CarPlay), rear view camera and 4-speaker audio system. The Pure adds front-rear dashcams, parcel tray, magnetic sunshades. The Adventure has ROQ styling with dashcams. Standard features may include panoramic sunroof, ventilated seats, triple screen setup (in top variants).

6 airbags are standard in Tata Sierra. Also there is ESP, all disc brakes, ISOFIX, Level 2+ ADAS (in some variants) and strong structure. The Jubilee Edition retains the standard safety features.

Powertrain details

Jubilee Edition is based on ICE variants. It has 1.5 liter NA petrol (106 hp, 145 Nm), 1.5 liter turbo petrol (160 hp, 255 Nm) and 1.5 liter diesel (118 hp, 260/280 Nm) engine options. It can be purchased with manual and automatic gearbox.

Tata has also recently launched the Sierra EV, which can be purchased at a starting ex-showroom price of ₹ 18.79 lakh. It has 63 kWh and 75 kWh battery packs. RWD models have rear motor (up to 238 hp) and AWD have dual motor (504 Nm). Claimed range is up to 566-665 KM (MIDC), real-world range can be assumed to be 450+ km. It supports 120 kW DC fast charging.

Source link

Tata, Hyundai-Mahindra riding on the 'Vijayarath' of Sierra and Nexon, dust off the dust!

Tata, Hyundai-Mahindra riding on the 'Vijayarath' of Sierra and Nexon, dust off the dust!

Last Updated:

Tata Motors Becomes Second Largest Carmaker In Q3: Tata Motors has overtaken Hyundai and Mahindra to become the second largest passenger vehicle company in October-December 2025 due to strong sales of Nexon and Sierra. However, in terms of overall sales, Mahindra remained number 2 in 2025 and Tata and Hyundai remained behind it.

New Delhi. Tata Motors Passenger Vehicles Limited has become the country's second largest passenger vehicle manufacturer, leaving behind Hyundai Motor India and Mahindra & Mahindra in the October-December quarter. This achievement has been achieved due to the strong demand for the Nexon compact SUV and the initial sales of the recently launched Sierra. This information has come out from the vehicle registration data of the government.

vehicle portal statistics
According to data from the vehicle portal of the Ministry of Road Transport and Highways, Tata Motors registered 1.89 lakh passenger vehicles in the third quarter of FY 2026. In the same period, Mahindra registered 1.80 lakh units and Hyundai 1.70 lakh units. Tata Motors remained at second position in December 2025 also, due to which the company's growth continued in the second half of the year.

India's third largest passenger vehicle company
Tata Motors remained India's third largest passenger vehicle manufacturer throughout the calendar year 2025. During this period, Maruti Suzuki and Mahindra stood first and second respectively. Tata registered 5.92 lakh units in the year, while Mahindra registered 6.07 lakh units and Maruti maintained its leadership.

Great performance by Tata
Tata's performance was much better in the second half of 2025, with the Nexon securing the title of India's best-selling passenger vehicle in October and November. Continuous demand for Nexon in petrol, diesel and electric variants increased the company's overall sales. Apart from this, the company also benefited from the early sales of the Sierra SUV, which is slated to be re-launched in the market in late 2025.

Strong sale in December
According to vehicle portal data, Tata Motors sold 51,963 units in December 2025, while Hyundai recorded 48,312 and Mahindra 47,493 units. Tata's better supplies, large portfolio of SUVs and stable performance of electric vehicles strengthened the company's growth in the quarter. The company is planning to further increase its reach among consumers by launching new models in 2026. This will include refreshed versions of existing models as well as new names like Avinya. Many electric powertrain options will also be offered.

homeauto

Tata, Hyundai-Mahindra riding on the 'Vijayarath' of Sierra and Nexon, dust off the dust!

Source link